Look out the window! As part of an integrated marketing and media buying mix, outdoor experiential campaigns are the way to really turn heads and deliver a truly unique brand experience.
Outdoor experiential marketing and advertising is now an interactive media where your audience is given the chance to experience your brand first hand, and genuinely engage with it. Using mobile media, meticulously managed staged events, or the more traditional sponsorships and outdoor advertising media, the key is to capture the attention (and imagination) of passers-by. Find out more here.