After 30 years in the business, Simon has finally admitted to being addicted to advertising. He loves every bit of the communication process: building strong relationships between the brand and consumer, getting customers to fall in love with his clients’ brands, seeing the huge impact of cleverly thought through creativity, and watching those sales spikes.

He’s been doing it in London, Singapore, Auckland and Sydney. At agencies like JWT, The Campaign Palace, Saatchi & Saatchi and TBWA. On brands like Apple, Audi, Singapore Airlines, Commonwealth Bank, NRMA, Vodafone and the Federal Government.

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