Socially driven media opens up your business and your brands to your customers. By giving people unprecedented access to your business and brands, it allows a two-way relationship to develop that's based on intimacy, honesty and, perhaps most importantly, respect.
This kind of openness can only be achieved if your social media strategy is central, rather than peripheral, to your overall business and communications plans. Content is a big consideration: what are you going to say? Are you going to focus on product or services / consultative information? Who is going to say it? Do you have a social media guru in house with expertise and communications flair, or are you going to hire someone or work with an agency?
Many of our clients are only now starting to get their heads around the possibilities of social media and starting to take it seriously. Talk to Bang and we’ll help you navigate this increasingly important customer relationship building tool.